Farming in Real Estate-What’s Missing in Your Strategy

Farming PhotoI hear it all the time when I meet with Realtors. “I don’t do a lot of Farming in Real Estate because I tried it once before and it was costly and didn’t work.”  You might even be nodding your head in agreement as you read that statement.  I agree, that Farming is not for everyone but I will tell you this…it does work.  Just like in anything else, its not about the quantity of the what your sending…its the message and to whom.  Let me tell you a story: