It’s a new year, which means new goals and the implementation of new ideas. Having been in the Title business since 2005 and interacting with thousands of Realtors, many like to keep their business models and success secrets close to the chest. I admire people who take the time to share their story and how they built their business, whether that be in real estate or anything else. Last year, at a Realtor “Master Mind Event” I met Karen Briscoe from Keller Williams in McLean, VA. She had just finished writing a real estate book entitled“Real Estate Success in 5 Minutes a Day-Secrets of a Top Agent Revealed.” I found this as pretty remarkable, since most high producing Realtors don’t want to share how they became so successful, let alone in a 400 page book!
For my last blog of the year, I thought I would discuss a subject that Realtors sometimes don’t like to talk about. Their real estate website. It’s like that crappy car you had when you were 16 years old. You know it’s not pretty, and not what you wish you were driving, but it does get you from point A to B. Now that a new year is here, it’s time to learn how to make your real estate website GO in 2018. Stop messing around with a bad online store front and start using one of the most valuable tools you have in real estate. I get it…you don’t know what to do or perhaps you think it costs a lot of money to make it happen. Here are some very simple things you can do, to increase your website rankings and get more eyes to your real estate website in the coming year.