Wade Vander Molen-DCTitleGuyWade Vander Molen-DCTitleGuy
Wade Vander Molen-DCTitleGuy
Stewart Title Realtor and Lender Marketing Resource
Let’s Meet!480-203-6452
FacebookTwitterYouTubeInstagramGoogle+
  • Home
  • How I Can Help You
    • ZOCCAM for EMD’s
  • Blog
  • Stewart Title Processing Team
    • Title Insurance Information
  • Real Estate Marketing Classes
  • Testimonials
  • About Wade Vander Molen
Menu back  
July 31, 2012Leave a commentReal Estate Marketing HelpBy DCTitleGuy
July 31, 2012

Have you noticed it?  I have…people now days walk around or drive in their car staring at their phones!  If you haven’t noticed this crazy phenomenon just look around you while you are driving, or at the mall, or pretty much anywhere else.  People have their heads buried into their phones.  Millions of people today own Smart-phones(I-Phones, Droids, Blackberry, etc.)  By the end of 2012 over 50% of ALL Google searches will take place with a Smart-phone.  What are these people looking at?  EVERYTHING!!  So ask yourself an important question: Are your Real Estate websites optimized for mobile devices?

You Knew it was Coming

The trend has been growing quite awhile now.  Less and Less people go home to their PC and fire it up to start searching for things online.  They are bored in line at Starbucks, at the mall, grocery store, and they search for what they want right there!  Consumers also do the exact same thing when looking for Real Estate.  Since over 50% of internet searches are done on mobile devices it is VERY important that your Real Estate website is fully functional and optimized for mobile devices.  If it isn’t then your site is not going to work for these consumers searching for you and your services and they will click off immediately and go somewhere else.

How Do I Know?

So…how do you know if your Real Estate website is able to be viewed and used properly by consumers on a mobile device?  Lets me tell you a story…the other day I was looking at a business card of a prospect.  This particular agent marketed himself as a “Luxury Agent” which means he sold the higher end homes.  As usual I saw that he had a website so I typed in the URL to check it out and I gasped when I saw it!  I saw this pictures on the top of his page move in and out and fade in and out.  It all looked nice but I knew right away what this illusion was….FLASH!!  Flash is not your friend when it comes to viewing your Real Estate website on a mobile device.  I then got out my i-Phone 4S and looked up his site…Yep…the black screen of death is what I saw.  Flash causes your website to not show up correctly on mobile devices.  If your Real Estate website has flash on it dump it right away!  Call your web design company and have them change it or fire them for not knowing this key factor. 

Make it Easy

When consumers want something they want it right now.  I know people that will be at Macy’s and will look up Nordstrom’s website on their phone to see if they have a shoe, shirt, or pants they want before they decide to walk to other side of the mall to buy it.  Sounds crazy but since we have the ability to do this…why not?  Make your Real Estate website easy to use for consumers especially from a Smartphone.  You want that consumer to stay on your site…look around to gather information, get their questions answered and then to fill out the form below which allows you to capture a LEAD. 

Takeaway

The trend of consumers looking for anything and everything…including all of their Real Estate needs will continue to grow.  The latest iPad just came out and the new i-Phone 5 is coming in September.  With more tablets and phones coming out more and more people will have them and use these tools as their main source to search online…not the big PC they have at their house.  It is very important that everything that is online and pertains to your Real Estate business is able to be viewed, and used correctly from these mobile devices. 

Need help with your Real Estate Marketing?  My name is Wade Vander Molen and I am the Director of Sales and Marketing for Stewart Title and Escrow in Fairfax, VA.  I help Realtors just like you grow their business…lets chat!

I Need Help With My Real Estate Marketing

  • Let me know below how I can assist your real estate business!

  • Author
  • Recent Posts
DCTitleGuy
Follow me!
DCTitleGuy
Director of Sales/Marketing at Stewart Title
My name is Wade Vander Molen and I am the Director of Sales and Marketing for Stewart Title in Northern Virginia/Washington DC.I work with Real Estate agents and Mortgage Lenders helping them grow their business with Outbound and Inbound marketing strategies. If you wish to meet and set up an appointment call me at 480-203-6452 or email at wvander@stewart.com
DCTitleGuy
Follow me!
Latest posts by DCTitleGuy (see all)
  • 3 Great Real Estate Habits to Adapt and Dominate 2021 - January 19, 2021
  • Being a Top Title Sales Rep-If I Ran Into Myself On My Very First Day - November 16, 2020
  • 3 Ways to Know Your Real Estate Online Presence Stinks - October 29, 2020

Related posts:

No related posts.

mobile devicesReal Estate MarketingReal Estate websitesStewart Title FairfaxWade Vander Molen
About the author

DCTitleGuy

My name is Wade Vander Molen and I am the Director of Sales and Marketing for Stewart Title in Northern Virginia/Washington DC. I work with Real Estate agents and Mortgage Lenders helping them grow their business with Outbound and Inbound marketing strategies. If you wish to meet and set up an appointment call me at 480-203-6452 or email at wvander@stewart.com

Related posts
great real estate habits
3 Great Real Estate Habits to Adapt and Dominate 2021
July 31, 2012
Productive Realtor
How to Be a Productive Realtor from Home
July 31, 2012
Leave Comment

Cancel reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

clear formSubmit

Subscribe to My Blog

Enter your email address:

Delivered by FeedBurner

Follow Us on FacebookFollow Us on TwitterFollow Us on YouTubeFollow Us on InstagramFollow Us on LinkedIn

Subscribe to My Channel

Sign-up and Download the Stewart NOW Application!

Download WhoHub and Be More Productive!

Check Out This Book!
Learn How I Grew my Title Sales Business! Click the Banner!

5 Ways Stewart Title is Different than our Competitors!

Blog Categories
  • Mortgage Information for Consumers (10)
  • Real Estate Market Trends (25)
  • Real Estate Marketing Help (104)
  • Real Estate Rant (2)
  • Real Estate Technology Information (34)
  • Real Estate Video and YouTube Information (14)
  • Social Media Tips (14)
  • Title Company Marketing (17)
  • Title Industry News (26)
  • Title Insurance Sales Success (15)
  • Uncategorized (2)
  • WordPress Help for Realtors (16)
© 2021 DC Title Guy All Rights Reserved.
Website designed, developed, maintained and Search Engine Optimization by Intelligent Evolution, Inc.