The Easiest Way to WIN a Listing Presentation

Win a Listing PresentationThe golden question I get from Real Estate agents…”what is the best and sure way to win a listing presentation?”  What is the easiest way to get the seller to say “YES” to me and sign the paperwork?  Good question! Everyday Realtors go on Listing Presentations and many of them say the same things and offer the same solutions to getting a home SOLD for “Top Dollar” and in the shortest time possible. That all sounds great but what does that really mean?  How do you do that?  What is your strategy?  You have probably heard that from sellers right?  With the current Real Estate market in Washington DC/Northern Virginia area homes are on the market a very short time before an offer or 10 comes in…so you can get away with being generic, for now.  But, what happens when that is no longer the case and you have to become professional marketers to get homes sold and as many eyes to them as possible?  You should probably start adapting that strategy now right?  Well, there is a fairly easy way to WIN a Listing Presentation and get a home sold quickly.  A way that many agents are NOT using currently.  Here it is:

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Shopping to Save on Title Services-Setting the Record Straight

Save Money on Title ServicesWhen I moved to the Washington DC/Northern Virginia area in June of 2012 I came across something in the Title Industry that I hadn’t seen much of before.  That was “shopping to save on Title Services.”  At first I was like “huh!?” You see, in Arizona where I came from the Title fees were “filed rates” with state banking.  That meant that you couldn’t just give discounts for the sake of giving a discount.  The rate you quote or use had to be filed.  In the state of Virginia that is not the case.  So, people were shopping and wanting the lowest fees possible.  Its pretty frustrating sometimes to have people want you to discount what you do.  The other day I came across an article that talked about how to save on Title Services and what the consumer should do.  Some of the article was very good, other parts were not good and full of bad information.  I’m here to set the record straight and correct some of these falsehoods and give you good information that can not only help you partner with a good Northern Virginia Title Company, but also help better inform your clients.

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New to Blogging on WordPress-Beginner Tips for Realtors

New to Blogging on WordPressAre you new to blogging on WordPress?  Have you finally dumped the “company website” that you don’t own and now you are using WordPress?  Good!  As I make my way in the Title Industry helping Realtors with their Real Estate marketing I find more and more agents are realizing the power of WordPress and that they should be using it as their Primary Real Estate Website.   There is one small issue that I see over and over again when I meet with these agents.  The problem is they are not well versed on how to USE their site and navigate it correctly.  It’s kind of the saying…”I have this great tool…now what?”  Yes, I fully understand…that was ME about 1.5yrs ago when I first started using WordPress in my business as a Title Sales Rep for Stewart Title in Northern Virginia and Washington DC.   I had a learning curve when I started and I am still learning more and more as I go.  So to help you out…here are some great beginner tips if you are new to blogging on WordPress.

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Real Estate Website Traffic-Getting Your Headshot in Search Results

Google + AuthorshipWhen I am talking to a Realtor or teaching a class in the Norhern VA/Washington DC area I always have that agent that wants to know a shortcut or a fast way that they can double their Real Estate Website traffic.  As if there is a magic solution that can just get thousands of people to them.  Well…there isn’t a “magic solution” but there IS a solution.  There are several ways to gain traffic or page clicks that will increase your website ranking.  The fastest and sure way to increase your Real Estate website traffic is to have your headshot show up next to your search results.  You know what this is right?  If you type into Google…”Google Loves WordPress” or something similar I appear #2 in the search results.  Notice below that even though I’m not #1 I’m the only search result to have a a head shot next to it.  Do you think that someone would be more likely to click on me since they can see who I am?  I do…here is why it is important to set this up and HOW to do it.

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Keller Williams Family Reunion 2014-What to do in Phoenix

Phoenix AZAre you a Keller Williams agent and heading to the Valley of the Sun next week for Keller Williams Family Reunion? If you are, you are probably wondering what there is to do in downtown Phoenix and the surrounding area like Scottsdale.  I lived in the Phoenix area for 11yrs doing what I do now…helping Real Estate agents grow their business on behalf of a Title Company. In Phoenix I worked for Lawyers Title, which is a top company in that area.  If you interact with any of my former people you are in good company.  Ok…now on to the good stuff.  As a Realtor heading to Phoenix for Keller Williams Family Reunion I’m sure you have your room all reserved in the downtown Phoenix area…but what about at night or during your down time?  What is there to do?  Where to go?

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Top 3 Questions to ask your Northern Virginia Title Company

Northern Virginia Title CompanyAs a Real Estate agent or Mortgage Lender you build relationships with all kinds of people that can enhance your business.  One of the biggest partners you have is your Northern Virginia Title Company.  There are a lot of them out there too.  They are all competing for the same business trying to stand out in the Title Company sea of Vanilla.  Most Realtors that I know and now work with over at Stewart Title have told me that the reason they used the company (before me) is that they wanted someone local who could provide good service and could do mobile settlements.  Those are all good things of course, but if you have been on my site much you know that I think of those things as a “job description” and the norm for any Title Company.  Before you work with a Title Company and pick them as your teammate in business, OR just going forward you need to ask them a few things.  In fact, there are 3 questions you need to ask your Northern Virginia Title Company.  The answers may suprise you and make your re-think that relationship.

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Real Estate Marketing Tips-How to Beat Zillow, Trulia, and Realtor.com

Real Estate Marketing TipsAs I meet with Real Estate agents everyday helping them grow their business I get this ALL of the time…”why should I do all of this online stuff, I can’t beat Zillow, Trulia, and Realtor.com anyway!” Does this sound like something you have said or heard in your office?  You can beat them you know…it actaully isnt that hard.  It involves a couple things that you need to be doing online…and 1 thing you need to never do.  If you obstain from doing the 1 thing and you take time and effort to the 2 things you will beat these 3 monster aggrogates every…single…time.  So here are some great Real Estate Marketing tips that will allow you get more exposure online and beat Zillow, Trulia, and Realtor.com.

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Blog Post #100. How I Increased my Website Traffic 100 Times Over

Graph moving upAhh…blog post #100 on DCTitleGuy.  Where has the time gone?  Did this blog post title catch your attention?  I hope it did…because it is true.  Let’s back up.  In June of 2012 I moved to Washington DC from Phoenix, AZ and continued my journey as a Title Sales Rep.  When I moved here I didn’t know many people and had ZERO clients…None.  I wanted to take the opporunity to “brand myself” now that I was in a new area of the country with a fresh start.  I came up with DCTitleGuy as a brand name and had this self hosted WordPress Website built.  Once it was built I was off and running with a very small knowledge of WordPress and how to best use it.  I got to blog #35 or so before I realized that I wasn’t optimizing my content correctly. That stunk…cause I had to go back and “fix” everything and that took awhile.  The first few months I was getting 25 people or so on my site a month.  That then went to about 50 people a month.  That number was consistent for a bit then I figured out other ways to drive traffic to my site and get more eyes…new eyes to me…my Value. In the month of December I had over 5000 people to this site.  They were people from not only the Northern VA/DC area but the entire United States and even other countries.  I increased my website traffic 100 times over. Here is how I did it…and so can you:

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