MRIS Portals Listings to Zillow-Is this Good for Agents?

MRIS Portals Listings to Zillow-Is this Good for Agents?An agreement has been reached so our local MRIS portals listings to Zillow. How did this happen? For a while now there have been rumblings that Zillow was in trouble. Big Trouble. It all began when a man you may have heard of named Rupert Murdoch, who owns News Corp. purchased a company called Move, which owns ListHub. ListHub is a big company that takes real estate listings from local MLS’s around the country and syndicates them out to various aggregate websites such as Zillow, Trulia, and others. ListHub is actually a direct competitor to Zillow, so now that Rupert Murdoch owns Move, its kind of a weird situation. Now ListHub(Rupert Murcoch)is telling Zillow that in April of this year, when their syndication contract ends they are going to be “cut off” from their listing portal.  Again, BIG trouble for Zillow.  Where will Zillow go for listings and remain alive?

Details

Why Real Estate Agents Lose Business through Social Media

Image converted using ifftoanyReal Estate Agents lose business ALL the time, one way is through their social media channels. The #1 social media channel where real estate agents lose business is Facebook. I’ve learned (the hard way) that it is easy to think that your “friends” and “followers” on social media have the same thoughts and feelings you have.  Thoughts and feelings that range from religion, politics, social issues, and more. It’s also very easy to quickly type up a status or tweet and hit “Send.” We think we are clever because we are letting our friends know what we stand for and why that stance is correct.  Not so fast, doing this over and over can and WILL cost you business and referrals down the road. Here is the bad part…you won’t even know it!  Here are ways real estate agents lose business through social media and how you can prevent from making these mistakes.

Details

Real Estate Goal Setting in 2015-Implement These 5 Things!

Real Estate Goal SettingThe end of the year is fast approaching and now is the time when Real Estate agents start business planning and setting their goals for the next year. Before you do, you need to look at what you did this year.  Did you make your goals for 2014? Perhaps you set your goals too high and they were not realistic, or maybe you didn’t follow your plan all the way through in order to reach those goals.  This is when YOU, the Real Estate agent looks back and evaluates your business model going forward, then formulates a plan for 2015.  The issue you ask?  Implementation!  Ideas always look good on paper right?  Real Estate goal setting is important going forward in 2015.  Here are 5 things to do that will help you achieve more in the new year.

Details

Tips to being a Successful Title Sales Rep in 2015

Successful Title Sales Rep in 2015!Are you looking to be a more successful Title Sales Rep in 2015? The new year is here and that means new goals, new clients, expectations to bring in more business, and have better numbers than 2014. If you have spent much time on this site you know that most of my posts and videos are aimed at helping my ideal clients, whom are real estate agents and mortgage lenders. I help them to become more savvy so they can beat their competition and grow their businesses. As Title Sales people, we are all in this together, no matter where in the United States you are located. We all have similar issues and struggles in the field. Here are some tips that you can use to become a successful Title Sales Rep in 2015.  These tips will help you maximize time, efforts, and make you become the “go to person” in your area.

Details

Real Estate Holiday Event Ideas-Get Referrals for 2015

Real Estate Holiday Event IdeasIt’s that time of year where my clients are looking for Real Estate holiday event ideas.  These are ways to get back in front of your client base and your prospects with the end goal of strengthening those relationships AND getting qualified referrals going forward for 2015.  It is one of the best ways to “hit the ground running” going into the new year with transactions already lined up and ready to go.  There are many things you can do to in the next 30-60 days to secure new business but here are some of the best Real Estate holiday event ideas for not only Realtor’s but for Mortgage lenders as well to secure new business in the new year:

Details

3 Ways to Increase SEO for your Real Estate Blog

Creating Real Estate ContentAre you looking to increase SEO for your Real Estate blog?  Of course you are!  Better SEO means the greater likely hood that you will be “found” organically by your ideal client in an online search.  That is the end goal, to have someone who is looking for what we do to find us at the exact time their need is present.  What we DON’T want is to write this amazing blog post that took over an hour and it never gets ranked by a search engine.  If that happened over and over that would discourage your from blogging or posting content.  I hear this again and again from Real Estate agents that post their blogs but get little to zero result.  Learning and knowing ways to increase SEO for your Real Estate blog is important to getting more “eyes to you” and your content, which increases the likely hood of someone filling out a form or calling you for business.  Here are 3 ways to increase the SEO for your Real Estate blog.

Details

3 Ways to Increase Efficiency in Real Estate Next Year

Increase Efficiency in Real Estate We are all looking for ways to run our businesses more efficiently.  We want to save time, make more money, and also have time to enjoy our families.  That is the goal anyway.  In many instances that balance is way out of whack and we spend a lot of time doing things that make us little money, yet take up a lot of time, and we sometimes neglect our families.  So how do you increase efficiency in Real Estate going forward and in 2015?  There are several things you can do in your Real Estate business that can help you achieve that goal but I want to highlight 3 things that IF you take action now, will help you increase your business and also help you save time in 2015.

Details

WordPress and Real Estate Websites-Questions Realtors Ask Most

As we head into the “slower” time of the year for Real Estate, now is the time Realtors reflect back on what made them succeed or not succeed through the year.  What needs to change and what needs to be implemented into their business so they knock it out of the park in 2015.  One of the main items on the agenda for my Real Estate clients in the Northern Virginia/Washington DC area is the revamping of their website OR scratching it all together and starting over.  If you have been on my site you know that I preach that using WordPress is the way to go for SEO, controlling your site, and getting Found online.  Real Estate agents are starting to listen and now they are asking all types of questions about switching to WordPress.  Here are some of the FAQ’s and my answers to WordPress and Real Estate websites:

Details

Settlement Agent vs Title Company-What is the Difference?

E009795As Real Estate agents and Mortgage Lenders you deal with a lot of different companies when closing your transactions.  If you are in the Northern Virginia/Washington DC area hopefully you deal with just Stewart Title when it comes to your Real Estate closings.  Do you ever notice that some of the companies you deal with are “Settlement Agents” (Companies) and some are “Title Insurance Company’s?”  Are there differences when you compare a Settlement Agent vs Title Company?  Yes! There are several differences.  Many of these differences you are probably unaware.  Let’s talk about the differences between Settlement Agent vs Title Company and why these are important, and what it means for YOU when deciding where to send your business.

Details

Mobile App Review-Pic Play Post for Real Estate

Pic Play Post for Real EstateNot sure about you…but I LOVE using Instagram.  In fact, the first social media site I check when I wake up in the morning is Instagram.  A few months ago I came across this really cool application that is made by Instagram called “Pic-Play-Post.”  The application works exactly how it sounds…you pick several pictures/videos you want…you then pick out selected music from your ITunes account, then you post it on Instagram.  The more I studied this application I realized you could easily use Pic Play Post for Real Estate purposes.  What a great way to essentially shoot FREE property pictures, video, and music and create a collage!  It’s all about creating exposure for you, your Real Estate properties, and your BRAND!  So, here are some great ways and reasons to use Pic Play Post for Real Estate.

Details