Why Posting Other People’s Real Estate Content Hurts You

AvoidHaving been in the Title Insurance business close to 10 years now (yes…it has been that long) I know that Real Estate agents LOVE to tell their friends and sphere the latest and greatest news.  They tell them everything…what the market is doing, homes that just sold, inventory levels, Government regulations, and so on.  Realtors also like to take this information and post it to Facebook, Twitter, Pinterest, Tumbler, Instagram and email it out to everyone.  Realtors do this “thinking it brings VALUE to THEM.”  Guess what…it doesnt.  Nope.  You know who it does give value to?  The person who is responsible for the article.  There is nothing wrong with posting real estate related content…but it is WAY better and brings more value to your target client…if YOU post your own Real Estate content.  Let me explain: